About
Information Strategy and Analytics (ISA) provides meaningful information about UC Berkeley’s external constituents, philanthropic partners, and fundraising progress to the campus advancement community through standardized reporting and decision support tools. ISA is also responsible for all institutional reporting regarding advancement activities.
What We Do
- Accelerate fundraising campaign success and pipeline development through actionable insights delivered via best-in-class metrics, forecasting and analytics tools. These tools are designed to support donor-centric, coordinated, inclusive and transparent development and constituent engagement efforts.
- Oversee CADSmart, an advancement reporting environment created to provide a comprehensive suite of standard and custom reports for campus units.
- Serve as the source for institutional reporting on fundraising and engagement data, providing the university’s responses to surveys and information requests from UCOP, the CASE Voluntary Support of Education (VSE) survey, UCBF’s GASB reporting, and others.
- Foster a data-fluent culture that can leverage analytics to guide strategies and actions.